Roulette of Luggage Tape: Gambling Marketing Step at Venice Airport

Roulette Replaced of Luggage Tape. Excellent Gambling Marketing Step at Venice Airport

Keep playing! Italian casino campaign for the promotion of the “Casino Di Venezia“ turned a traditional and boring luggage claim belt into a giant roulette wheel at Venice Marco Polo Airport.

The agency has successfully spotted a real good place for their campaign named “ Keep playing “. A good spot indeed, as people spend about 10 to 15 minutes (sometimes more!) staring at the belt while waiting for their luggages meanwhile they can guess on which number their piece of luggage will land. This new kind of roulette will only bring one type of losers: the ones whose luggages have been lost!

According to the Venetian Real Money Casino, visits to the real money casino increased by 60% since the eye catching ad appeared at the airport. That seems a lot, but that’s what you get for doing an original ad, with good visibility and a good sense of humor.

In March 2014 my wife and I made a trip to Venice, Italy to visit the Casino di Venezia, which advertises itself as the world’s oldest casino, saying that it has been operating since 1638.

Unfortunately, not everyone and not always have the opportunity to travel and watch such casino creative marketing. But everyone has the opportunity to play at the world's best online casinos. In addition to an interesting game in the best online slot machines of the casino, you can play with live dealers in real time, receive generous welcome and casino no deposit bonuses. On our site you will find a list of the best online casinos that have established themselves as safe and honest gambling places.

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